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Rugby Australia
Ireland v Wallabies

Rugby Australia

them

With more than 50,000 fans pouring into Allianz Stadium for the opening round of the inaugural Nations Championship, the atmosphere was electric long before kick-off. Events Unlimited delivered a fan zone activation at the heart of the match-day fan zone: a fun, interactive experience built to tap into that energy and live on well beyond full-time, win or lose.

we

  • Event photography: the activation in action, fan engagement, and brand and styling details
  • Event videography: atmosphere, fan reactions, and the guest experience captured live on match day
  • On-ground content capture of Events Unlimited's fan zone activation, from pre-event build through to full-time
  • Social-ready photo and video assets edited and delivered for post-event storytelling

us

  • A full photo and video content library capturing the activation amid a 50,000+ strong match-day crowd

  • Documented an experience that generated 260 guest images on the night

  • Shareable assets extending the activation’s reach well beyond the final whistle