Grindley - Hero Brand Film
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Grindley is an Australian-owned construction group that has been shaping communities since 1988, delivering projects across the health and care, education, residential, community, commercial and industrial sectors through Grindley Construction, Grindley Interiors and Grindley Living.
As part of a rebrand led by Adcreators Australia (part of Born Creators Group), Grindley needed a hero film that could carry a 35-year-old business into a new identity — on site, on screen and in front of clients, tender panels and future employees.
we
- Concept development and scriptwriting
- Creative direction aligned to Grindley's new brand strategy and identity
- On-location filming and direction
- Sound design and original score
- Full edit of the hero brand film
- Cutdowns for careers, social, tender submissions and website
us
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One hero film, engineered into fit-for-channel cutdowns across careers, LinkedIn and web, so a single shoot carried the rebrand into every touchpoint rather than needing separate productions for each.
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Rolled out across Grindley’s digital, careers and internal launch channels as the anchor asset of the new brand.
